Set a strategy, a minimum, a maximum and a MAP for each product. The repricer prices inside those lines, learns each product’s fees from Amazon’s own estimates, and explains every change in words a new seller can follow.


Strategy, minimum, maximum and MAP per product, with an off-hours MAP if you need one. A minimum or MAP below break-even saves only after you confirm the loss.
Each product’s fee band comes from Amazon’s own fee estimates and is re-learned when fees change. Prices stay inside the band that was proven for that product.
A product log in plain words: what was checked, what changed and why. Price and Buy Box share charts with the other sellers on the listing shown by name.
When another seller drops under you, the repricer decides whether to follow or to wait it out. It moves only when the move is allowed by your floors.
When stock is short of the restock window, the repricer never cuts, and stretches the price up a little each day.
When a product sits too long, the holding cost a sale saves is counted in the profit score, so clearing stock gets a fair look.
An alert that another offer on your listing moved near your price triggers one Buy Box check, and the repricer holds until it lands. Failed up-tests back off, from 6 hours up to 7 days.
A plan to clear slow stock is proposed daily. Only your Approve changes prices, and it ends on its own.
The repricer remembers every price at which Amazon reported your offer as not featured, and never sets a price at or above that line while it stands.
The free audit shows you Estobi on a product you sell. The repricer is part of a paid plan.
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